Description:

Publicists or public relations specialists manage the public image and reputation of artists or talent represented by the company. They coordinate media relations, publicity campaigns, and promotional events to enhance visibility and manage public perception.

Responsibilities:

Develop and execute publicity campaigns to generate media coverage and positive exposure.
Write press releases, pitch stories to journalists, and coordinate interviews and features.
Manage media inquiries and act as a spokesperson for clients when necessary.
Monitor media coverage and social media mentions to assess public sentiment.

Requirements:

Bachelor’s degree in public relations, communications, journalism, or a related field.
Previous experience in public relations, media relations, or corporate communications.
Excellent writing, communication, and interpersonal skills.
Strong media contacts and relationships with journalists and influencers.